Description
Reliance Health aims to redefine healthcare accessibility, affordability, and delightfulness in Emerging Markets. Leveraging technology, we’ve built an integrated health system comprising affordable health insurance, telemedicine services, and a network of partner and proprietary healthcare facilities. This enables us to offer innovative healthcare solutions precisely when our users need them the most.
We are looking for an experienced Senior Growth Marketing Associate who will join our Brand & Growth (B&G) division.
In this role, you will craft and execute marketing plans with your stakeholders that support customer acquisition and revenue generation goals. This includes leading media planning and buying and implementation for online and offline campaigns, executing offline events and activations, and working with strategic partners locally to achieve KPIs and drive net new pipeline for the Enterprise Sales team.

• Demand Generation & Growth Campaigns: Design and execute multi-channel marketing campaigns, including events, webinars, digital campaigns, and roadshows, to drive customer acquisition and engagement. Typically across Paid, Earned and Owned media.
• Account-Based Marketing (ABM): Develop targeted marketing strategies to penetrate key accounts and accelerate pipeline growth.
• Market Strategy & Competitive Analysis: Analyze the local market landscape, identify opportunities, and refine positioning to strengthen brand presence.
• Marketing Goal Setting & Performance Optimization: Define local marketing goals, track key success metrics, and ensure alignment with broader marketing and sales objectives.
• Budget & ROI Management: Oversee marketing budget allocation, monitor spending efficiency, and optimize investments based on performance analysis.
• Field & Offline Marketing: Develop and execute offline marketing initiatives, integrating sales and marketing efforts to drive regional pipeline and revenue growth.
• Sales & Marketing Alignment: Serve as a key liaison between sales and marketing teams, ensuring cross-functional collaboration in planning and executing


Requirements
• Minimum of 3 years of experience in marketing and/or in a management role.
• Experience working in a startup and high-tech environment is a big plus.
• Proven track record of delivering, accelerating, and expanding sales pipeline through marketing efforts.
• Exemplary communication skills without fear of over-communication – this role will require effective collaboration and coordination across the local market, stakeholders, and the centralized B&G team.
• Extremely organized and able to meet deadlines.
• Hands-on approach with integrated campaign development and execution.
• Significant experience in partnering with Sales to find effective and efficient ways to drive pipeline.
• Experience with marketing tools and software.
• Ability to collect and interpret both qualitative and quantitative feedback.
• Creative problem-solving skills.
• Adaptable and willing to learn new techniques.
• Bilingual in French and English (which is our global company language)


Benefits
• At Reliance Health, we prioritize our people and their well-being. Our benefits package is designed to support your success, growth, and happiness. Here’s what you’ll enjoy:

Remote-First Environment
Work from anywhere while staying connected to a vibrant, collaborative team.
Competitive Salary and Benefits
We offer a salary that’s benchmarked against the best in the industry, ensuring your expertise and impact are fully rewarded.
Premium Health Insurance
Comprehensive health coverage for you and your family, because your well-being comes first.


Unlimited Leave
Take the time you need when you need it—no limits, no questions.
Meaningful Impact
Play a key role in transforming customer experiences and shaping healthcare innovation.
Collaborative Work Culture
Join a supportive, inclusive, and team-focused environment that celebrates diversity.


Growth Opportunities
Access tools, mentorship, and resources to elevate your skills and career.
Learning & Development Allowance
We provide an allowance to support your ongoing professional growth and skill enhancement.
This is more than a job—it’s a chance to grow, thrive, and make a real difference. At Reliance Health, your journey matters.