Digital Marketing Leader
Offre d'emploi

Digital Marketing Leader




Référence
111820
Salaire xxx/ mois
Localisation Bamako / Mali
Expiration 28 Fevrier 2021
Offre visitée 241 fois

Description de l'offre

PURPOSE OF POSITION:

Direct leadership of the strategy, planning & roll-out of the new Digital Marketing Shared Service.

Ongoing direct leadership of this Shared Service once established.
Strategic leadership of the Digital Marketing strategy for the organization, improving digital marketing capabilities necessary to achieve Our Promise Strategic Imperatives.
Chair the MarTech Steering Group, and lead of the organisation’s MarTech strategy in constant collaboration with WVIT.
Governance and strategy leadership of MarTech development.
Strategic leadership of the business change agenda around global digital marketing.
Own the digital marketing relationship with Support Offices, National Resource Developments (NRDs), and Transitional Field Offices (TFOs) globally.

KEY RESPONSIBILITIES:

Planning:
Owns the creation and execution of strategic planning for the Digital Marketing Shared Service, and the Digital Marketing at Global Marketing Centre (GMC).
Owns the Digital relationship with WVIT colleagues for planning purposes, especially in harmonizing the marketing & IT digital agendas, budgets and plans.
Strategic risk, issue and escalation ownership for all Digital Marketing projects in GMC.
Prioritisation of GMC Digital Marketing work, in close collaboration with WVIT.

Strategy:
Leads on the medium- to long-term strategy for Digital Marketing across the Partnership, bringing together a number of business agendas in the process.
Forms strategic plans that complement and contribute to the overall Partnership strategy, Our Promise.
Creates and agrees strategic prioritization criteria – displaying openness and collaboration with Support Offices, Global Centre, NRDs, TFOs, and Field Offices (FOs) in the process.

Leadership:
Visible, pragmatic, open and humble leadership of the Digital Marketing agenda, strategy and benefits across the Partnership.
Leading the digital marketing relationship with SOs, TFOs, NRDs and FOs, bringing them together to collaborate on shared digital marketing projects & goals.
Leadership of multi-disciplinary teams and squads at a strategic level, owning the business outcomes and change and providing strategic direction at a suitable level.
Direct line-management of DMSS.

Revenue Generation:
Ensuring the global Digital Marketing Shared Service meets revenue and profitability outcomes, both in Child Sponsorship and other products.
Owning the “Yield-to-Field” of the Digital Marketing Shared Service, ensuring sustainable profitability that generates ongoing funding to the World’s most vulnerable children.

IT Parterning:
Effectively and skillfully partners senior leaders in IT to manage the delivery of technical aspects of Digital Marketing initiatives.
Manages the strategic relationship with IT, aligning strategies and goals across technical and business aspects of the Digital Marketing Portfolio.
Effectively leads multi-disciplinary teams of resource, bring IT effectively into governance, reporting, delivery and all other aspects of Digital Marketing.

KNOWLEDGE, SKILLS AND ABILITIES:
Bachelor’s degree in Marketing, Information Science, Business, or other related field. Or equivalent work experience.
Requires advanced knowledge of business operations, marketing operations, marketing agency ops, and MarTech stacks.
Typically requires 15-20 years of relevant technical & business work experience, esp in leading Digital Marketing agencies, campaigns and business development.
Fluent in English - required.

Preferred Skills, Knowledge and Experience:
Held senior leadership position in Digital Marketing agency.
Has led in business start-up environments, setting up teams, business models and service models from scratch.
Deep experience of implementation and usage of various marketing technology stacks, especially .net and C# stacks involving such technologies as Umbraco & Sitecore.
SAFe, Agile, Scrum or other qualification in collaborative development methodologies between IT and the Business.
Certified by Chartered Institute of Marketing or equivalent professional body.
Fluent in other languages especially Spanish & German.

Work Environment/Travel:
Willingness and ability to travel domestically and internationally, as necessary, up to 40% of the time.


Vous devez être connecté pour voir les coordonnées de l'employeur ou déposer votre CV.
Email, Login ou Tel (sans indicatif)
Mot de Passe
Envoyer
--------    OU AVEC    --------
logo de Face Bouc

Google

Linkedin

-------------------------    OU    -------------------------
Connexion avec . Facebook



Partagez cette offre




ces offres aussi pourraient vous intéresser

  Titre du poste Localité Expiration
Aucune offre disponible, Merci de vérifier votre filtre
 
VOUS CHERCHEZ UN EMPLOI ?
Login   Inscription

Facebook

Pub Senjob sur Linkedin








recherche d'emploi au sénégalrechercher un job au sénégaloffres d'emploi au sénégalrecrutement au sénégaloffres d'emploi a Dakar recrutement a Dakarrecherche d'emploi en Cote d'Ivoirerechercher un job en Cote d'Ivoireoffres d'emploi en Cote d'Ivoirerecrutement en Cote d'Ivoireoffres d'emploi a Abidjan recrutement a Abidjanrecherche d'emploi au Burkina Fasorechercher un job au Burkina Fasooffres d'emploi au Burkina Fasorecrutement au Burkina Fasooffres d'emploi a Ouaga recrutement a Ouagarecherche d'emploi au Malirechercher un job au Malioffres d'emploi au Malirecrutement au Malioffres d'emploi a Bamako recrutement a Bamakorecherche d'emploi en Guinéerechercher un job en Guinéeoffres d'emploi en Guinéerecrutement en Guinéeoffres d'emploi a Conakry recrutement a Conakryrecherche d'emploi au Nigerrechercher un job au Nigeroffres d'emploi au Nigerrecrutement au Nigeroffres d'emploi a Niamey recrutement a Niameyrecherche d'emploi au Togorechercher un job au Togooffres d'emploi au Togorecrutement au Togooffres d'emploi a Lomé recrutement a Lomérecherche d'emploi au Béninrechercher un job au Béninoffres d'emploi au Béninrecrutement au Béninoffres d'emploi a Porto-Novo recrutement a Porto-Novo