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Organization: UNV - United Nations Volunteers
Location: Dakar
Grade: Administrative Services and Support - Generally no need for Higher Education
Occupational Groups:
Administrative support
Communication and Public Information
Sales and Marketing
Marketing (Digital, Advertisement, Brand, Promotion)
Mission and objectives
The United Nations Volunteers (UNV) programme is the UN organization that contributes to peace and development through volunteerism worldwide. Volunteerism is a powerful means of engaging people in tackling development challenges, and it can transform the pace and nature of development. Volunteerism benefits both society at large and the individual volunteer by strengthening trust, solidarity and reciprocity among citizens, and by purposefully creating opportunities for participation.
Context
The UNV Field Unit office interacts with UN entities to strategically and meaningfully integrate vol-unteerism into the implementation and delivery of their mandates.
As part of this process, UNV works with UN entities to identify opportunities where volunteers add specific and unique value to development programmes
Task description
Under the direct supervision the Country Coordinator and in coordination with the ROWCA Communications team, the UNV Social Media assistant will undertake the following tasks:
• In line with UNV corporate guidelines, generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action to promote the UNV Programme in its advocacy efforts
• Develop, implement and manage a social media strategy
• Ensure field unit social media accounts communities receive a high level of support through effective moderation and strong community management.
• Create and modify, banners and graphic designs for global campaigns for usage on the website and social media channels.
• Take high quality photos and short videos during regional events or international days celebration and edit them if necessary.
• Arrange the webcast of events on the website and online interviews with senior mission officials on the Mission’s social media platforms and online forums.
• Prepare comprehensive monthly reports to measure impact of social media presence, including detailed statistics and analytics on the ROWCA’s social media activity, audiences, reach, tweets, impressions, engagement and website traffic.
• Keep abreast of latest developments in social media production, technological innovations and marketing techniques in the news and social media and web industries and ensure the successful integration of those tools in all platforms.
• Undertake any other related duties as may be required.
• Provide a scheduled publication plan (using social media management platforms like ‘Hootsuite’ or Buffer) or other. Results/Expected Outputs:
• Produce social stories for UNV social media channels
• Produce social videos to celebrate international days and UNV’s flagship activities
• Take good quality photos
• Produce social media content
• Support field units with their social media channels
• Prepare analytic reports
• The development of capacity through coaching, mentoring and formal on-the-job training, when working with (including supervising) national staff or (non-) governmental counter-parts, including Implementing Partners (IPs);
• Age, Gender and Diversity (AGD) perspective is systematically applied, integrated and docu-mented in all activities throughout the assignment